Account Executive

Full-time Position, Available on: 2023-02-23

Do you want to join a premier multimedia company? When you start a career with Hearst Television, not only will you work amongst passionate professionals who take pride in what they do, but you will be a part of a progressive culture where your talents will be valued.

WGAL TV, the Hearst Television owned NBC affiliate in the Lancaster-Lebanon-Harrisburg-York, PA market is seeking a Media Sales Account Executive responsible for selling multi-faceted advertising campaigns to local businesses and advertising agencies. This is a great opportunity to join the fast-paced media business with a highly respected TV station and begin a career with Hearst Television. The ideal candidate thrives in a goal-oriented team environment and has strong, multi-dimensional communication skills. If you are motivated by a highly-impactful, excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions that will create partnerships to retain and grow our existing and new client base – you provide sales ability, positive attitude, client focus, and desire to succeed.

As an Account Executive, you will be expected to work both at the station as well as outside of the station making sales calls and/or visiting with clients or potential clients. In this hybrid position, you will meet with clients in-person and have capabilities for zoom/video conference meetings as needed.

Job Responsibilities:

Develop custom, effective marketing solutions to serve the needs of a diverse group of clients
Generate new business revenue across all platforms
Prospect, contact and present to new businesses to generate new advertising revenue
Understand, negotiate and secure appropriate value for all products
Professionally represent the station in strategic business and market partnerships
Manage all elements of active account campaign execution
Regularly meet with local and digital sales managers to ensure progression and success with stated goals
Create and deliver sales presentations to multiple points of contact with client/agency personnel
Qualifications Requirements:

Ability to multi-task within a fast-paced environment with attention to detail and accuracy
Accountability within a goal-structured organization
Initiative with a results-oriented attitude while able to collaborate and support team efforts
Proficiency in basic math skills and comfort with numbers
Must be able to use qualitative research effectively to further sales effort
Strong verbal and written communication skills
Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar, Marshall Marketing and other industry software a plus.

2-3 Years Relevant Experience Preferred in Marketing/Sales/Media
Military Training/Experience will be considered
Experience in a consultative, customer-focused, professional sales environment preferred

Company: WGAl

1300 Columbia Avenue, Lancaster, PA, 17603

Contact: Human Resources
(212) 887-6836